Strategic Directions supporting the people

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Martin Fowler

Creating an integrated business and technology strategy

How do you create a technology strategy? The conventional approach suggests you start with your current state, determine your future state and build the roadmap to get there. But there is a nuance in that approach that isn’t quite right. What often results from following this is a big wish list of all the things that could be done. A powerful technology strategy is as much about what is left out as it is about what is included. Furthermore, technology strategies are often created in isolation, separate from business or product strategies. They are commonly created after the business strategy has been agreed upon. The result being infeasible business strategies which can not be achieved without considerable cost or time.

The challenges with this conventional approach shouldn’t be too surprising. After all, if you were to build a health strategy

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