The Importance of Customer Retention — An Empirical Study

, Software Pundits
This post was originally published on this site

Toptal

Startups nowadays are hyper focused on growth at all costs, a practice which often undermines the fundamental health of the business. This article takes an in-depth look at the importance of focusing on customer retention from day one and the practical benefits it can provide in the medium to long term.

To read the full article click on the 'post' link at the top.