Why fair remuneration is still the missing piece of the content creation puzzle

, Start Up
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Startup Beat

To talk about content creation is inevitably to talk about digital platforms, the avenues which have made making content for a living possible. This is crucial because while making this modern career path possible, it is also the reason the current creator’s economy is rife with unfair compensation practices. This discrepancy in fair remuneration from platforms has become a prevalent concern, eclipsing the creative landscape. Many platforms, while offering a stage for creators to showcase their talents, fall short regarding equitable compensation models.

Across various sectors, be it music, gaming, writing, or visual arts, the struggle for fair compensation remains a pressing issue, leading to the exploitation of countless talented individuals, according to some researchers. But some entrepreneurs/content creators are fighting to fix it, allowing creatives to earn a decent paycheck for their work. 

In this context, we sat down with Stuart Meczes, Creative Director at Contnt, an up-and-coming

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