Startup Beat
The world exists, undoubtedly, in a constant state of technological acceleration, and leaders need all the expert insight they can afford in order to make decisions and enact strategies capable of serving the scores of individuals who depend upon them for guidance.
Horasis, an independent, international think tank founded in 2005 by Frank-Jürgen Richter, understands the demand for such insight as it aims to provide the leaders of emerging economies access to ideas built to fuel sustainable innovation.
With that said, Horasis’ recent announcement that Andrea Short, marketing executive at cloud computing enterprise Ingram Micro Cloud, will be joining the organization as technology advisor should come as no surprise given Ms. Short’s expertise in generating marketing-generated revenue for multi-billion dollar tech organizations.
For more than 20 years, Ms. Short has pushed the envelope in the field of marketing innovation. Leaders keen to extrapolate their knowledge of brand awareness, innovation, and
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